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23 Jul 15:20

About our Salesforce news

Latest news on Salesforce, providing comprehensive coverage of CRM, cloud computing, customer service, AI, acquisitions, and other key developments related to the global leader in customer relationship management software.

Salesforce is a cloud-based software company that has revolutionised the way businesses manage customer relationships. With over 150,000 customers worldwide, including 99 of the Fortune 100 companies, Salesforce has become a household name in the CRM industry. The company's platform offers a wide range of tools for sales, customer service, marketing, and more, helping businesses of all sizes streamline their operations and improve customer engagement.

In recent years, Salesforce has made significant strides in artificial intelligence and machine learning, with the introduction of its Einstein AI platform. This technology enables businesses to gain deeper insights into customer behaviour, automate tasks, and make more informed decisions. The company has also been actively acquiring other firms to expand its offerings, such as the $27.7 billion acquisition of Slack in 2021, which aimed to enhance team collaboration and communication.

Salesforce is known for its strong commitment to corporate social responsibility and community engagement. The company's 1-1-1 model, which dedicates 1% of its equity, 1% of its product, and 1% of its employees' time to charitable causes, has inspired other businesses to follow suit. Salesforce also hosts numerous events throughout the year, such as Dreamforce, the world's largest software conference, which brings together thought leaders, industry experts, and customers to share ideas and innovations.

Founded in 1999 by Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez, Salesforce has grown from a small startup to a global enterprise with over 73,000 employees. The company's success has been built on its ability to anticipate and respond to the evolving needs of businesses in the digital age, consistently delivering innovative solutions that help organisations build stronger relationships with their customers.

As businesses continue to prioritise digital transformation and customer-centricity, staying informed about the latest developments at Salesforce is essential. Our NewsNow feed provides comprehensive, up-to-date coverage of Salesforce news, ensuring you have access to the information you need to make informed decisions and stay ahead of the curve in the rapidly evolving world of customer relationship management.


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